Echelon Color Promotional Sock Set

Echelon Color owners Tony Manzella and Rusty Sena aren't just known for their sophisticated color sense and deft retouching skills, they are also accomplished athletes with a passion for cycling. I jumped at the chance to create a set of cycling socks for their holiday promotion, mixing cycling lingo and motifs with cmyk references and the rich pop culture of our Silverlake and Venice neighborhoods.

design & illustration: Beth Elliott


Large sizes pink; small sizes blue

Large sizes gren; small sizes pink




Sock set on holder

Sock holder front

Sock holder back

Holder = great plaything